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Whether you are in social media / community management, public relations, product marketing, campaign / event marketing, or even a VP of Marketing, we make it easy to integrate and measure the impact of your initiatives.


Social Media / Community Manager

  • Track trends, conversations and relationships that are influencing your industry today and engage with your audience across social media channels
  • Assign subject matter experts to follow up on a conversation and track the progress
  • Monitor and benchmark social media performance both at a brand level and across your business units
  • Identify key trends and relationships through easy-to-use, but insightful social graphs and drill-down capabilities across many dimensions


PR Manager

  • Gain deep insights on what themes are resonating in the marketplace and how the community is reacting to certain messages
  • Mobilize your existing and identify new influencers
  • Receive early alerts of potential crises before they get out of control so that you can take timely action
  • Identify key trends and relationships through easy-to-use, but insightful social graphs and drill-down capabilities across many dimensions


Product Marketing Manager

  • Track trends and relationships for your market and competitors and validate, or even generate, new product ideas across social media channels
  • Identify and mobilize influencers
  • Amplify the messages for new product launch campaigns and identify what tactics are working through easy-to-use, but insightful social graphs
  • Monitor and benchmark social media performance across your entire product portfolio


Campaign and Event Manager

  • Amplify the messages for marketing campaigns and events by leveraging social media channels
  • Assign subject matter experts to follow up on a conversation and track the progress
  • Benchmark performance across your events and campaigns to identify what tactics are working
  • Identify key trends and relationships through easy-to-use, but insightful social graphs and drill-down capabilities across many dimensions