“…the company has a great understanding of enterprise software…so we think that Next Principles will be one to watch over the coming months and years”
- CRM Idol Review, 2012
The Insight-to-Action platform is comprised of four modules that can also be used independently
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Campaigns & Events
Community Engagement
Contact Management
Social Performance
Monitor and measure the reach, engagement and impact of campaigns and events
Actively engage with communities and manage your brand on social channels
Get a complete view of your customer across both social and traditional channels
Manage the performance and governance of your entire social portfolio
Comprehensive Analytics, Engagement & CRM Integration
Drill-down reporting tracks reach, engagement and impact with options to export and share on social channels
Social graphs identify key behavioral trends, influencers and relationships
Single platform for engagement across all social channels
Seamlessly integrates with leading CRM systems including SugarCRM, Salesforce and Microsoft Dynamics CRM